Tru Fragrance and Beauty
Experience premium fragrances crafted with high-quality ingredients without the designer markup, making luxury accessible to everyone.
Advanced fragrance technology ensures your scent stays vibrant for 8+ hours, eliminating the need for constant reapplication throughout your day.
Advanced fragrance technology ensures your scent stays vibrant for 8+ hours, eliminating the need for constant reapplication throughout your day.
Women's Fragrance
Tru Western Wild and Free Amber Sundance Women’s Hydrating Hair and Body Fragrance, 3.4 fl oz (100 ml) – Notes of Citrus, Coconut Creme, Gardenia, Sandalwood, Amber
Men's Fragrance
Trending Perfume
Tru Fragrance Beauty Yellowstone Ride Men’s Cologne, 3.4 fl oz (100 ml) – Vibrant, Smokey, Rugged
Tru Fragrance Beauty Element Edition Women’s Perfume Spray – Pearl, 3.4 oz 100 ml – Calming and Relaxing Fragrance with a Blending of Peach, Rosewater, and Skin Musk
Tru Western Amber Waves Eau de Parfum 2.7 fl oz, Fragrance for Women, Full-Sized Perfume, Bold & Earthy Scent, Creamy Fig, Vanilla Blossom, Sandalwood, and Texas Cedar Notes, Long-Lasting
Authentic Luxury Fragrance Collection
Tru Fragrance and Beauty creates sophisticated scents that capture the essence of modern elegance and timeless appeal.
Each carefully crafted perfume blends premium ingredients to deliver distinctive fragrances that complement your unique personality and style. The collection features versatile scents suitable for every occasion, from everyday wear to special moments that deserve an unforgettable signature. Expert perfumers design each formula to ensure long-lasting performance and exceptional quality that exceeds expectations.
Transform your fragrance wardrobe with luxurious scents that make a lasting impression wherever you go.
Testimonials
This cologne delivers exceptional value with its perfectly balanced masculine profile that avoids the overwhelming intensity common in mainstream fragrances.
The scent strikes an ideal middle ground – musky and sophisticated without venturing into generic mall cologne territory. What impressed me most is the consistent positive reactions it generates; there’s something about this fragrance that naturally draws compliments and creates that desired response you want from a signature scent.
The atomizer functions flawlessly, and the bottle design adds aesthetic appeal to any collection. Longevity performs admirably at 8-10 hours on skin and clothing, though intense physical activity may reduce wear time slightly.
As a spring and summer fragrance, it maintains its presence throughout the day with occasional pleasant whiffs even after the initial projection fades. For cologne enthusiasts seeking something distinctive that enhances their overall image, this represents outstanding bang for your buck.
This fragrance delivers an exceptional jasmine woody composition that maintains masculine appeal without venturing into feminine territory. The scent profile strikes a remarkable balance – bold yet subtle enough to intrigue rather than overwhelm. What impressed me most was the longevity; a single spray provides hours of consistent presence, making it incredibly economical despite the initial investment.
The packaging deserves special mention – the sleek black flask-style bottle with wooden cap feels substantial and premium. Multiple people have asked about this cologne, which speaks to its distinctive character. The fragrance works beautifully with natural body chemistry, creating a unique signature scent that evolves throughout the day.
One spray proves sufficient for all-day wear, though a light refresh for evening occasions enhances the experience. The musky, masculine base notes develop into something sophisticated and memorable. This cologne easily surpasses more expensive department store alternatives in both quality and performance, offering exceptional value for the price point.
Nostalgia hit hard when discovering this fragrance still exists after all these years. The scent transported me back to teenage shopping trips, remembering how clothing always carried this distinctive, captivating aroma.
After learning it was actually a standalone fragrance, this became my signature scent throughout my younger years. The formula remains exactly as remembered – that same enchanting blend that made such lasting impressions.
Finding it available brings genuine happiness, knowing this beloved fragrance hasn’t disappeared despite retail changes. The emotional connection runs deep, representing carefree times and youthful confidence. Every spray recreates those wonderful memories while creating new ones.
The consistency in quality and scent profile demonstrates remarkable staying power in an ever-changing beauty market.